Ever heard of the monthly magazine Canadian Grocer? Mysteriously having two subscriptions,
my boss has given me her 2nd latest copy.
Intriguing…
So here’s some juicy food info from the October issue:
- eating organic apparently “makes you a jerk” who is “less likely to help a stranger in need” (p.7)
- grocers in Austria who attempted to market pre-peeled bananas suffered financial loss and online backlash about plastic-covering and Styrofoam trays (p.7)
- “mommy bloggers” are re-shaping “North America’s relationship with food” and are a highly sought-after consumer (p.12)
- limited-edition products drive up sales: the Cadbury Crème Egg for eggs-ample (yeah, yeah, a very poor pun) sells 3.4 eggs for every man, woman, and child in the UK (and that’s just the UK and just for a four-month period) (p.13)
- adventure and groceries are marrying to a new degree: consumers are more willing to try new and different flavours from places such as Asia and India (p.24)
- Pay attention to coffee buyers: while the average shopper spends $41.41 while those who buy single-serve coffees such as K-cup packs hand over an average of $108.11 per purchase (p.39)
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